Futures Field Trip for group of Spanish innovators and branding professionals together with ZINK

Exploring a trailblazing city full of innovation, sustainability, and transformation.

Challenge

Our partner ZINK invited top Spanish designers, branding professionals, and innovators to expand their understanding of urban development, sustainability, and innovation through firsthand experience in Copenhagen.

The goal was to inspire creativity, foster collaboration, and generate new ideas for future projects while engaging a diverse group with varying expertise.

Approach

The safari was tailored for the ZINK group, featuring a boat tour showcasing the city's transformation, from iconic landmarks like the Little Mermaid to innovative spaces like Copenhill.

Company visits provided insights into Copenhagen's innovative ecosystem, aligning with ZINK's interests in branding, design, and sustainability. Interactive workshops engaged participants in co-creation exercises, exploring futures thinking and urban design.

Outcomes

1) Inspiration for Innovation
The Futures Safari sparked creativity and inspired new ideas among ZINK’s invited participants, encouraging fresh perspectives and imaginative thinking.

2) Cross-Disciplinary Collaboration
The diverse expertise and broad background within the group ensrued dynamic exchanges of ideas, enriching the collective understanding of urban development and sustainability.

3) Strategic Insights
Company visits provided valuable lessons in effective branding, design integration, and sustainable practices, which participants could apply to their own projects and organizations.

Testimonial


Get in touch

Arrange a Futures Field Trip to get an inspiring and innovative way to a experience an inspiring city with cutting-edge ideas!

Arrange a Futures Field Trip to get an inspiring and innovative way to a experience an inspiring city with cutting-edge ideas!

Themes

Mathias Behn Bjørnhof

Futurist & Director, ANTICIPATE
A leading global foresight strategist, Mathias empowers organizations and individuals to navigate uncertain futures. He has successfully guided everything from Fortune 500 and SMEs to NGOs and the public sector to become futures ready.

https://www.linkedin.com/in/mathiasbehnbjoernhof
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