Megatrends
The futures are not written or set in stone, they are contested.
Megatrends act as prisms that show where potential tomorrows takes shape, giving us the tools to better approach uncertainty and stake our claim in what comes next.
Making sense of Megatrends is critical for everyone working in a world, where change is the only constant and uncertainty is omnipresent. These trends are more than passing phenomena, they significant forces that shape the futures of societies, industries, and the environment.
While the Megatrends we have identified may seem distinct, they are deeply interconnected. Their interactions often drive the deepest changes, making it important to investigate how they intersect and amplify each other.
Whether you’re planning for the next quarter or the next decade, our Megatrends framework is intended to help you shape more resilient and better futures for yourselves and others.
Free and open to all
Behind-the-scenes, high-speed tour of 8 Megatrends, interactive exercises and walk away with ideas on how to use the framework!
Apply the Megatrends with us
-
Megatrends PRISM Workshop
WORKSHOP
Interactive, high-energy workshops where we explore the biggest shifts shaping industries, societies, and business models.
We use the Megatrends PRISM to break down key trends, interconnections, and their impact on your organization, as a starting point for your strategic foresight journey.
Develop a shared understanding of the forces shaping your futures and develop the strategic agility to act on them today.
-
Megatrends Futures Brief
RESEARCH
A tailored deep dive into the megatrends influencing your sector, uncovering weak signals, industry shifts, and strategic blind spots.
We conduct horizon scanning, expert interviews, and trend mapping to provide an outside-in perspective on your organization's future landscape.
Move beyond gut feeling. Our research provides foresight to test assumptions, find blind spots, and make strategic decisions based on real change drivers.
-
Megatrends & Signal Masterclass
TRAINING
A structured learning experience on how to identify and apply emerging trends and signals to drive innovation and strategy.
We train teams in practical foresight methods, including signal detection, pattern recognition, trend application, and futures-fit analysis.
Build internal futures capacity, improving your organization’s ability to anticipate change, seize opportunities, and stay competitive.