Foresight Masterclasses
Foresight is more in demand than ever, across strategy, innovation, policy, and design.
But even the most future-shaping ideas can fall flat if foresight tools are not applied or positioned and sold effectively.
Turn futures thinking into real-world traction.
In these practical and inspiring masterclasses, foresight experts Mathias Behn Bjørnhof (ANTICIPATE) and Chloé de Ruffray share strategies to do foresight and to position and pitch your foresight services — whether you work independently or inside an organization.
This video library brings together four masterclasses exploring different dimensions of working with foresight: Doing Foresight, Selling Foresight, Cultural Foresight, and Augmenting Foresight. Together, they offer a shared baseline for understanding how futures work is practiced, positioned, interpreted, and supported by new tools. The sessions are designed to be watched individually or as a complete series, depending on where you are in your work.
Individual Masterclasses
A hands-on guide to frameworks, tools, and foresight intelligence
Foresight is a great asset to explore future possibilities, but without guidance on which tools to use when and how, it can quickly become overwhelming. In this practical and inspiring masterclass, foresight experts Mathias Behn Bjørnhof (ANTICIPATE) and Chloé de Ruffray share how to unlock the strategic value of foresight for your clients or your team by choosing, applying, and mastering the right tools.
From scoping and framework to tools ranging from horizon scanning and the futures wheel all the ways to scenarios and backcasting, this intense session provide food for thought and tangible insights into how and where to use foresight.
Perfect for new and seasoned foresight professionals, strategists, and curious minds eager to sharpen and expand their practice.
Incl. recording, transcript, and slides/workbook
Successfully packaging & pitching foresight to clients and colleagues
Foresight is more in demand than ever, across strategy, innovation, policy, and design. But even the most future-shaping ideas can fall flat if they’re not positioned and sold effectively. In this practical and inspiring masterclass, foresight experts Mathias Behn Bjørnhof (ANTICIPATE) and Chloé de Ruffray share strategies to position, package, and pitch your foresight services, whether you work independently or inside an organization.
Using AI to expand your foresight practice
AI is rapidly changing how we work with the futures, from scanning signals to creating scenarios and prototyping solutions.
But how do you use these tools without losing the depth and discipline of good foresight? In this hands-on and reflective masterclass, foresight experts Mathias Behn Bjørnhof (ANTICIPATE) and Chloé de Ruffray explore how AI can become a powerful partner in your futures work. Instead of an easy (but dangerous) shortcut, it can become a great catalyst for creativity and clarity.
You’ll learn practical tools, and the do’s and don’ts of AI-augmented foresight.
Designed for foresight professionals, strategists, and curious thinkers ready to expand their craft.
Including:
📹 Recording + Workbook + Augmenting Foresight Prompt Guide
How do we anticipate change when people do not behave as the data says they should?
Culture often signals what is shifting before it shows up clearly in reports, forecasts, or dashboards. It shapes how change is interpreted, resisted, adapted, and made part of everyday life. That is why cultural foresight matters. It helps us look beyond surface trends and understand the values, tensions, narratives, and behaviours that make futures feel plausible, desirable, or difficult to accept.
In this practical masterclass, futurist Mathias Behn Bjørnhof (ANTICIPATE) and cultural foresight practitioner Chloé de Ruffray explore how cultural foresight can strengthen strategic foresight by bringing in the human layers too often left out. The session moves from why culture matters in foresight to how to work with it in practice, showing how lived realities, shared meanings, expectations, trust, resistance, and emerging behaviours can all become valuable signals of change.
Across the replay, you will be introduced to a set of cultural foresight tools and ways of thinking, including fringe mapping, Causal Layered Analysis, Thing from the Future, and Ethnographic Futures Research. Together, these methods help move from scanning the edges, to sensing deeper patterns, to imagining more grounded and tangible futures, and finally to translating those insights into strategic reflection and action.
This replay is for strategists, innovation teams, brand and communication professionals, researchers, and anyone curious about how to understand change in a more human, nuanced, and futures-oriented way.
Replay includes:
Recording, slides/workbook, and Q&A recording.
You’ll learn
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How to make clients and colleagues understand the true strategic value of foresight
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Proven techniques to pitch and sell your work with confidence
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Tips to turn frameworks into real business opportunities
Includes
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Unlimited access to the video replay
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Access to the Masterclass slides and workbook
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Q&A session recording
Meet the Trainers
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Cultural Foresight Consultant
Chloé de Ruffray is a French trend forecaster and cultural foresight consultant, specializing in lifestyle industries.
With a background in social and political sciences from Humboldt University in Berlin, she began her career in 2012 at Carlin Creative, before moving on to advise global innovation projects across Europe, the Middle East, and China.
Over the past decade, she has worked on projects for LVMH, Chanel, L’Oréal, Nike, Google, and Porsche, helping them decode emerging behaviors and turn long-term shifts into actionable strategy.
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Futurist & Founder, ANTICIPATE
Mathias is a leading strategic foresight practitioner with a background in innovation, strategy, and sustainability.
Previously at the Copenhagen Institute for Futures Studies and now as the Founder of ANTICIPATE, Mathias has led companies, NGOs and the public sector toward futures readiness.
Get in touch
Looking to do book a Masterclass or training for your team?
Fill out the form, and let's explore the futures together!
Or send us an email via hi@anticipate.dk