Megatrends Cases
How we helped others use our Megatrends to get ahead
Our Megatrends Framework has supported organizations across sectors in turning long-term shifts into practical insight. From high-level strategy to day-to-day decisions, we help teams cut through noise, explore what’s changing, and reimagine what’s possible. We are all about using these Megatrends to contextualize change, ask better questions, uncover emerging risks and opportunities, and more build futures-ready strategies.
“We really love this document! For anyone trying to make sense of how to use megatrends in real life, ANTICIPATE have it all spelled out here.”
Tamara Lee, Director Future Workforce, New South Wales Health
Below, you’ll find a few examples of how we have helped others put our Megatrends to work.
We were interviewed as a key opinion leader for a research project conducted for Samsung, exploring the megatrends shaping the futures of consumer technology, human lifestyles, and behaviors. We covered emerging shifts in digital interactions, AI’s growing role in personalization, and how societal changes influence techadoption. It was part of an internal initiative, providing strategic perspectives on the intersection of innovation, tech, and human futures.
We facilitated a foresight session for the OECD Government Foresight Community (GFC) Virtual Day, introducing the PRISM framework as a tool for making sense of megatrends. Instead of just watching trends from afar, participants explored how global shifts could actively shape their own sectors and strategies. Using our PRISM exercise, which breaks trends down into Possibilities, Risks, Inquiries, Signals, and Mindsets, they engaged with uncertainty in a structured way, uncovering interconnections and ripple effects. The framework helped participants move from abstract ideas to sharper insights and futures-oriented questions. While time was limited, the session sparked valuable thinking on how to navigate big changes more strategically.
As part of a foresight study on the futures of impact investing for the UAE Presidential Court’s Office of Development Affairs, we applied the ANTICIPATE Megatrends Framework to guide our research and analysis. The goal was to explore how long-term global shifts could reshape the landscape for impact investing over the next decade. Each trend was used as a lens to identify emerging signals, systemic tensions, and strategic opportunities across regions. This helped frame interviews, uncover hidden dynamics, and generate forward-looking insights on how capital might flow, what new partnerships may emerge, and what future impact could look like. The Megatrends served as an engine for inquiry, pushing the work beyond trend lists into sharper provocations for strategy and innovation.
As part of UAE Innovation Month, we delivered a keynote session for Dubai Customs on The Forces Shaping Our Futures, offering a first look at ANTICIPATE’s Megatrends Framework. The talk introduced our 8 global Megatrends and the 24 underlying shifts, helping participants understand how large-scale changes are already unfolding and what they mean for innovation, strategy, and governance. Through real-world signals, future provocations, and structured foresight principles, the session encouraged participants to think beyond short-term planning and engage with long-term change. It also challenged the idea that megatrends are abstract or distant, but rather highly relevant. This talk was part of a broader effort to build futures literacy across UAE institutions and sparked strong interest in using foresight more systematically in public sector innovation.
Apply the Megatrends with us
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Megatrends PRISM Workshop
WORKSHOP
Interactive, high-energy workshops where we explore the biggest shifts shaping industries, societies, and business models.
We use the Megatrends PRISM to break down key trends, interconnections, and their impact on your organization, as a starting point for your strategic foresight journey.
Develop a shared understanding of the forces shaping your futures and develop the strategic agility to act on them today.
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Megatrends Futures Brief
RESEARCH
A tailored deep dive into the megatrends influencing your sector, uncovering weak signals, industry shifts, and strategic blind spots.
We conduct horizon scanning, expert interviews, and trend mapping to provide an outside-in perspective on your organization's future landscape.
Move beyond gut feeling. Our research provides foresight to test assumptions, find blind spots, and make strategic decisions based on real change drivers.
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Megatrends & Signal Masterclass
TRAINING
A structured learning experience on how to identify and apply emerging trends and signals to drive innovation and strategy.
We train teams in practical foresight methods, including signal detection, pattern recognition, trend application, and futures-fit analysis.
Build internal futures capacity, improving your organization’s ability to anticipate change, seize opportunities, and stay competitive.